For alumni engagement & advancement teams
Proofolio interviews your alumni through a guided conversation with a friendly AI interviewer and delivers publication-ready stories for your magazine, your campaigns, and your donors. Your team approves every word.
Every day, your alumni are having incredible career and life-changing experiences. But without a scalable way to capture these stories, you're left with:
Moving forward, all you'll need to do to answer that question is share an interview link.
A year of graduates
Every figure is a graduate with a story worth telling.
WITHOUT PROOFOLIO
WITH PROOFOLIO
"The demand for alumni insights and content was great, but the supply was not keeping up with that demand."
ROBERT SULLIVAN · SR. DIRECTOR OF ALUMNI ENGAGEMENT, WGU
FROM THE RECORDED INTERVIEW →
Marketing, comms, advancement, and your executives all come to you for stories, and they're never asking for a story in general. They want a specific program, a specific state, a scholarship recipient, a specific kind of graduate. One searchable library answers all of it.
Interview every scholarship recipient, and your gift officers have a thank-you in the student's own voice to send the donor who funded it. Interview donors after they give, and you learn why in their words. The next ask gets built from graduates, not from a brochure. Plus a first-generation story library the foundation draws on all year.
Stories for the next campaign, and graduates worth inviting to a commercial shoot. Search by program, region, or outcome instead of asking who someone happens to remember.
A PR piece on deadline, or a graduate in one particular legislator's state. The search takes seconds, and the transcript and the video are already attached.
A provost lands in a rural county tomorrow and wants success stories from that exact region. You answer from the library instead of putting your team on a fire drill.
Workforce outcomes in your graduates' own words, ready for a state legislature or a board packet.
Ask freshmen and recent graduates why they chose you and what nearly stopped them. That's the research enrollment pays outside firms for every year, gathered from the people who already said yes.
EVERY INTERVIEW CONTAINS
Nobody on your team has to write, edit, or file anything first.
Every recipient gets the interview link. Every donor gets a thank-you in the student's own voice, on video, tied to the scholarship they funded: something a gift officer can put in a donor's hands that no letter can. The standalone thank-you tool most shops pay for separately goes away.
Send the link after a gift and ask why. You learn what moved them, who asked, and what they want to see happen. Ask the same of alumni who don't give, and you learn what would change their mind. That's the research your next campaign is missing, gathered from the people you're raising money from.
A gift officer with a meeting at eleven asks the library for the best scholarship story, or a graduate in a particular county, or a program a prospect cares about. The answer comes back with the link, the quote, and the video attached. The stories a proposal or a board packet needs exist before you need them.
LIVE TODAY
We know the math your team is up against: one storyteller, thousands of alumni, and a calendar that can't hold a fraction of the interviews the stories deserve. That's the exact problem Proofolio was built to remove.
Western Governors University collects alumni stories through Proofolio today. The guided interview on WGU's own alumni page is ours, an institution with hundreds of thousands of graduates invites them to share their story through it, on their own domain, in front of their own community. You can go check; it's live.
SEE WGU'S INTERVIEW LIVE →The interview renders in your school's colors, on your site, click a color to see it. Consent is captured with a terms and conditions checkbox and in the video interview itself.
Robert Sullivan on last-minute requests from the provost, whether the AI gets facts right, and what changed · 1:11
Every interview is analyzed against what your institution says about itself, on your site and in the interviews your own team gives during onboarding. Once a few dozen come in, the patterns start talking back.
At WGU, the first fifty or so surfaced two things about why graduates enrol and what the degree changed for them. Nobody on the team had guessed either one, and neither was anywhere in the marketing.
Add a question about giving, and the library tells advancement the same kind of thing about your donors.
INTERVIEWS IN
Enough for the patterns to start talking back.
THINGS NOBODY ON THE TEAM HAD GUESSED
What nearly stopped graduates from enrolling, and what the degree changed most.
OF THEM IN THE MARKETING
The campaigns had been answering different questions.
Create your account and watch a guided interview run, your team sees the finished story it produces before you invite a single alumnus.
Invite your alumni by putting the interview link on your website, emailing it to a list, or including it in your automated systems. Add a second interviewer for scholarship recipients, current students, or donors; anyone with a story about your institution tells it the same way.
Stories arrive as editable drafts with the recording and transcript attached. Your team approves, publishes, and hands leadership the quotes that carry campaigns. Consent is captured with a terms checkbox and again inside the recorded interview, and nothing about a graduate goes public until your team has cleared it.
Your team approves every word before anything is published · consent is captured with a terms checkbox and again inside every recorded interview
"The AI was empathetic, like deeply empathetic, like a normal human would be. Everybody that listened to that was like, "Wow, I didn't think AI could be that conversational.""ROBERT SULLIVAN · SR. DIRECTOR OF ALUMNI ENGAGEMENT, WGUFROM THE RECORDED INTERVIEW →
Proofolio connects to Claude and ChatGPT, so your team can ask the alumni library questions in plain language: which graduates changed careers, who mentioned a scholarship, which graduates said they'd give back, find three nursing stories for the spring appeal. Every answer points back to the interview it came from, so your writers aren't taking anything on trust. The same search runs inside Proofolio itself, so a gift officer with a donor meeting at eleven can ask for the best scholarship story and have the link before ten past.
CONNECTS OVER MCP
One cohort at a time. Enough to prove the library works before you scale it.
Need more this month? Extra stories are $60 each.
Sign UpA full season of storytelling: a graduating class, a program, or a campaign.
Need more this month? Extra stories are $30 each.
Sign UpContinuous collection across colleges, programs, and giving cycles.
Need more this month? Extra stories are $20 each.
Sign Up"We wouldn't be able to just fill our blog with stories regularly, honestly, without adding FTE to the team, and costing us more money in manpower."ROBERT SULLIVAN · SR. DIRECTOR OF ALUMNI ENGAGEMENT, WGUFROM THE RECORDED INTERVIEW →
Need a different volume, a multi-campus rollout, or a fiscal-year start date? We build that on the demo.
One alumni director told us his office spent between five hundred and a thousand dollars putting a handful of scholarship students on camera, with the edits landing weeks later. Starter is ten finished stories, video attached, the day each interview ends.
AI made polished institutional copy free, which means "transforming lives through education" now persuades no one, because every institution publishes it. What a prospective student, a donor, or a board still believes is a graduate, on the record, in their own words: where they started, what almost stopped them, what the degree changed. That story can't be generated, and it can't be borrowed by a competing institution, because it only happened at yours.
Proofolio's guided interview walks each alumnus through that story the way a good features writer would: the before, the turning point, the after, and preserves it with the recording, the transcript, and the graduate's consent attached.
One interview becomes a magazine feature, a campaign post, a donor quote, and a recruitment story without a single meeting on anyone's calendar.
The entry plan, prepaid for a year, is $5,400. That's small enough at a lot of institutions to buy without a competitive solicitation, though you'll want to check your own threshold.
HECVAT, a VPAT and accessibility statement, and terms written for university purchasing: we send the whole packet after the demo, so you're not reading paperwork before you've seen the product.
"It didn't stop me because Proofolio works out of the box. The content library exists immediately after the interview, and all I have to do is share the link."ROBERT SULLIVAN · SR. DIRECTOR OF ALUMNI ENGAGEMENT, WGUFROM THE RECORDED INTERVIEW →
Alumni and advancement work is as old as higher education, and the fear about tools like this is that they put something mechanical between an institution and its people. Proofolio records the graduate in their own voice, with the recording attached. Your team still decides what's worth telling.
"We feel deeply that relationship part of it, and we think technology will get in the way. But it won't. Technology does not get in the way. Technology can help us solve our problems, and Proofolio is proof of that."ROBERT SULLIVAN · SR. DIRECTOR OF ALUMNI ENGAGEMENT, WGUFROM THE RECORDED INTERVIEW →
Sometimes the decision sits with you. Sometimes it sits with a VP of Advancement or a foundation director who will never read this page, and sometimes it's a conversation between the two. For that conversation, we put together a short slide deck that introduces Proofolio to the advancement team: scholarship stories, donor interviews, what the library tells you, and what purchasing will ask. Download it, forward it, and we'll join the call.
Download the advancement briefAnd when leadership asks where the proof of impact is, you answer with a link. Two paths from here: another season of stock photos and borrowed language, or a growing library of real graduate stories your whole institution publishes from, alumni office to foundation.
